Thank you for visiting the Urban Radio Sales blog.
As an urban radio advertising professional, it’s important that you are on the cutting edge of your target market research. It’s not enough to merely prospect for advertising agencies, a good radio advertising salesman must know what to do once we make that connection with an advertising agency.

When prospecting an advertising agency contact, it’s important to make a good first impression. The Urban Radio Sales blog will provide you with some tips when you are searching for solid radio advertising leads and ideas to build a relationship with an advertising agency.


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The urban audience

Black Radio Today combines Scarborough consumer data with Arbitron audience data to paint a fascinating picture of the Black radio audience in the United States.

The study shows Black listening nationally as well as by the most popular formats and illustrates radio’s rock-solid ability to reach this important consumer market.

blkradiotoday

Download Black Radio Today 2005 Edition (PDF)